Interior Design Copywriter
Copywriting for interior design, home retail & lifestyle brands.
Get visible online, captivate your audience & clinch your sales with my SEO storytelling skills.
‘Approachable, responsive & genuinely invested
in producing the best possible outcome’.ELISA INTERIORS
‘…Extra value she brings to every project whether it’s the strategic thinking
or the subtle way she elevates the tone of a message’.INTERIOR DESIGNER
‘A storyteller who can bring words to life.’
UKRAINIAN PRODUCT DESIGN
"Every great design begins with an even better story"
Lorinda Mamo
My services are for you if you’re looking to:
✓Capture the unique magic of your brand in words that resonate with your target audience
✓Strengthen your SEO, visibility and ranking, including local searches and citations in AI-powered search engines
✓ Attract new website visitors organically - enquiries in your inbox!
✓Ease the pressure of the social media hamster wheel - you don’t have to post everyday!
✓ Engage browsers and turn them into paying clients
✓ Gain valuable PR with enticing promotional copy
✓Maximise sales through passive marketing
Well-written SEO (search engine optimised) website copy and blog content improve ranking, helping potential clients find you, including those from your local area.
It’s still the number one tool for driving traffic to your website, outranking social media content, paid ads & AI-powered searches.
Check out the stats below *↓*
SEO drives 1000% more traffic than organic social media!
That’s not a typo!
Here’s the evidence.
‘Over 53% of all website traffic comes from organic search, confirming that
SEO is the most effective channel for online visibility and engagement.’
DigitalSilk 2025 SEO statistics
This compares with
4-5% of website traffic from social media and
4-6 % of website traffic from AI citations,
such as Google AI Overviews or ChatGPT, in 2025.
Whilst AI citations are on the rise,
SEO currently drives significantly more traffic and
strong SEO is crucial for AI citation success.
SEO - Have you forgotten how GOOD it is?
Time to invest in yours?
To help search engines find your website, I craft SEO copy that aligns with:
* Ideal client’s interests
*Client core services
* Geographical location
* Strategic keywords
If you’re a service-based business, relying on local trade, local search engine optimisation is key.
97% of people learn more about a local company online than anywhere else
I do the groundwork to create the perfect blend of
SEO function with creative form
so your dream clients can SEE you as well as FEEL you.
Every choice I make is backed with strategy, so you’re clear on the value my copy brings and its SEO performance.
Who I work with
*Interior Designers & Home Interior Brands
*Furniture
*Blinds & Shutters
*Fabric, Wallpaper & Soft Furnishings
*Doors, Windows & Hardware
*Carpets & Rugs
*Kitchen & Bathroom Designers
*Home Improvement Contractors
*Home Stagers & Decluttering
*Home Accessories
*Ceramics, Glassware, Tableware
*Property Specialists
*(Real) Estate Agents
*Lifestyle brands
*Product Designers
*Home & Lifestyle retailers
*E-commerce brands
*Small Businesses
*Manufacturers & Product Retail Businesses
Interior & lifestyle websites with little content look amazing,
but won’t create that vital connection to generate sales
For service-based businesses, clients need to know
how to work with you,
feel comfortable approaching you &
know exactly what
steps to take next.
I help build that connection through words whilst enhancing your search engine ranking so more clients can find you.
I won’t compromise on the quality of your message or the way you want your clients to feel.
It takes time, patience and know-how to get the balance right, even for the experts. Done right, it’s an investment that keeps on giving, attracting new potential clients for the long term.
Sharing a love for design and interiors is key to igniting a passion in others.
Ready to bring the right clients to you?
Hear from My Clients
“Jane is a storyteller who can bring words to life. She consistently delivers high quality content. Working with Jane is a seamlessly rewarding experience”.
CEO
UKRAINIAN PRODUCT DESIGN OKSANA TVERDOLIBOVA
“I had the privilege of working with Jane... and can confidently say that her talent and dedication are truly commendable. I was consistently impressed by her creativity and attention to detail.”
CEO
UKRAINIAN PRODUCT DESIGN OKSANA TVERDOLIBOVA
“I have the pleasure of working with Jane on a range of projects, including SEO keyword strategy, website content, newsletters, and magazine advertorials. From the outset, I was impressed by her professionalism and the breadth of her knowledge. Jane brings a high level of reliability and consistency to her work...''
FOUNDER & INTERIOR DESIGNER
ELISA INTERIORS
See how I work
“We had the pleasure of working with Jane on improving the copywriting of the Byron & Byron website and Cov-A-Blind. She was amazing in every aspect; we especially valued the excellent collaboration and clear communication throughout the process…”
DEPUTY GENERAL MANAGER BYRON & BYRON
LINDA VERHAPI
“Jane delivered high-quality, professional work, always meeting deadlines—and even knowing when to gently push us to keep things on track. It was a real pleasure working with her, and we are very pleased with the results. We wholeheartedly recommend Jane’s services without hesitation.”
DEPUTY GENERAL MANAGER
COV-A-BLIND
LINDA VERHAPI
“.... always delivering on time and to a very high standard. Her talent and skill as a copywriter are matched by her thoughtful approach and the extra value she brings to every project, whether it's in the strategic thinking or the subtle way she elevates the tone of a message''.
FOUNDER & OWNER
INTERIOR DESIGNER
ELISA INTERIORS
ELISA FANELLA
Feel Good Vibrations
“ (...The web designer) was so impressed with your knowledge and felt really good vibes coming from your professional approach. I think we are onto something exciting here.”
FOUNDER & OWNER
INTERIOR DESIGNER
ELISA INTERIORS
ELISA FANELLA
“ Beyond her capabilities, Jane is a pleasure to work with, approachable, responsive, and genuinely invested in producing the best possible outcome. I would not hesitate to recommend her to others looking for a truly professional and insightful freelance copywriter''.
FOUNDER & INTERIOR DESIGNER
ELISA INTERIORS
ELISA FANELLA
“What sets Jane apart is her commitment to meeting deadlines and her willingness to go the extra mile to ensure client satisfaction. She is a true professional who takes pride in her work and consistently delivers high quality content.''
CEO
UKRAINIAN PRODUCT DESIGN
OKSANA TVERDOLIBOVA